For the second consecutive year, bp is sponsoring the Rally Islas Canarias – Rally of Spain as part of the WRC (World Rally Championship), thus reaffirming its connection to the Canary Islands and the world of motorsport.
At an event that brought together more than 70 people, including bp employees, customers, suppliers, and partner companies, the company highlighted its sponsorship and the strategic importance of the Canary Islands to its business, as well as its commitment to initiatives that generate economic, social, and reputational impact in the region.
bp representatives thanked Domingo Alonso Group, also a sponsor of the Rally Islas Canarias – Rally of Spain, for providing its facilities for the event.
With a network of 59 service stations across the Canary Islands, bp reaffirms its support for the event following the magnificent experience of 2015, when the Rally Islas Canarias – Rally of Spain joined the WRC (World Rally Championship).
The continued partnership between bp and the Rally Islas Canarias – Rally of Spain highlights the role of motorsport as a testing ground for innovation and technological development under the most demanding conditions. The advancements achieved whilst in competition contribute to the evolution of more efficient energy and mobility solutions, inspiring the continuous improvement of products and services available to customers every day.
With this sponsorship, bp also reaffirms its role as a strategic partner in the Canary Islands, supporting initiatives that not only promote sport and the international profile of the archipelago, but also contribute to the region’s economic development.
José Luis García-Broch, Commercial Director of the Mobility and Convenience Area at bp: “Sponsoring the Rally Islas Canarias – Rally of Spain 2026 represents an excellent opportunity for bp to further strengthen our commitment to motorsport, supporting a competition followed by millions of fans worldwide. At the same time, it demonstrates our firm commitment to the Canary Islands, a key territory for us, where we continue to drive business growth and generate long-term value”.
